CRM Software Comparison for Financial Advisors

It’s crucial to understand that the user experience among competing CRMs is vastly different. Feature comparisons of tasks, workflows, integrations, etc. are apples-and-oranges between competing CRMs. It’s important – for you! – to actually use a new CRM in a free trial before you buy. The user experience matters, and modern CRM software, with sleek and elegant design, significantly improves user adoption, happiness, and ultimately productivity to build and manage your advisory practice.

Tip: Check out why Sanctuary Wealth made a switch from Salesforce CRM.

In the wealth-tech space, old-school CRMs that are 20 years old can be clunky, bloated, and hard to learn. If classroom training to learn a CRM is required, that’s a warning sign of impending lost time and productivity. It’s crucial to find a modern CRM product that’s powerful yet intuitive. A new generation of CRM with “social design” for coworker collaboration and ease of use is now available from some CRM vendors.

Tips: Read reviews of Wealthbox review on G2 and Capterra vs. competitors. Also, see how “social CRM” increases team collaboration at advisory firms.

CRM is the core software of a financial advisor’s tech stack. It’s the hub to integrations with custodial platforms, portfolio management, financial planning software, risk analysis, and all other complementary wealth-tech apps. There are various levels of integrations, from single-sign-on to two-way data sync between applications. Again, it comes down to actually trying to see if the integrations actually work well before making a CRM buying decision.

Tip: Look for CRMs with over 100 integrations to leading custodians and wealth-tech applications.

Customer support for CRM software is essential for financial advisors as it enables them to efficiently manage their clients’ financial needs and provide them with personalized services. As a result, it helps financial advisors to build strong relationships with their clients, which is critical to their success. Excellent support from CRM vendors – through telephone help desk, screen-sharing, knowledge base, etc. – is crucial to see in action in a free trial. 

Tip: Check out examples of support, including help desk, how-to videos, and knowledge base Q&A, and data migration services.

Data migrations between CRM vendors is much easier today than it was years ago. Tech-enabled services within a CRM vendor’s infrastructure, along with high-touch, white glove service for advisory firms is available to make the process surprisingly simple and fast. Many CRM vendors today have (or should have) a secure and well-honed migration process that includes an assigned specialist who is there every step of the way.

Tip: Check out how to transfer your CRM data in 3 easy steps.

First, start with a free 14-day trial here. Then, once logged in, go to the three dots in the upper right corner of the Wealthbox interface and select “Subscribe” to pay with a credit card. You can also schedule a call with our sales team to discuss Wealthbox on the phone and in a demo.

We understand that each financial advisory practice is unique, requiring specific features to support its operations. Check out the pricing page to see the features included in the different plans to support your needs. If you need help in choosing the right plan for you, reach out to our sales team to discuss on the phone or in a demo.

Yes. You can make changes to your plan at any time including adding or removing users. Simply go to the Billing section and click the “Change” link next to your billing cycle.

Talk to our Sales team to understand what, if any, discounts might be available for your firm.

If you are the “account owner” or “admin” of your account, you can access your purchase history, invoices, payment details, plan type, and more in the Billing section.

Wealthbox is a SOC 2, Type 2-certified organization that meets the highest standards of security to ensure your account and data are safe. We use bank-level security and 256-bit encryption to safeguard data and we have a range of extra security features, like session time-out, and two-factor authentication.

Yes, Wealthbox provides a companion mobile app – with the highest ratings from advisors of any wealth-tech CRM – that are available to download for Apple iOS and Android devices. The Wealthbox mobile app is fully synced with your web-based Wealthbox account.